How Primal Breathwork started
After witnessing a tragic suicide in Hong Kong in 2016, Brian recognized the high levels of stress, anxiety, and the taboo surrounding mental health in his community. In response to the lack of options, he established Primal Breathwork that same year. Since then, he has continued to refine his practice and share his knowledge with his students, becoming a leading figure in modern breathwork in Asia.
Today, Brian teaches globally and resides in Hong Kong. He has worked alongside esteemed experts including Wim Hof in Australia, James Nestor in Costa Rica (the best-selling author of Breath: The new science of a lost art), Kasper Van Der Muelen in Netherlands, Dan Brulé (breath coach of Tony Robbins and Navy SEALs) and several other amazing breathwork experts over the years.
About the founder
Brian, born and raised in Australia, had a background in finance, film, and entrepreneurship. His life took a transformative turn when he faced health issues, severe anxiety, depression, and burnout, leading him to a life-changing Vipassana meditation retreat in 2015. After discovering the power of breath, he trained directly under Wim Hof between 2016 and 2017, becoming Asia's first certified instructor.
This was just the beginning of his journey to understand the mind, body, and spirit. Since training with Wim Hof, Brian has studied with esteemed experts and schools, including Breath Mastery, James Nestor, Oxygen Advantage, Breathwork Masterclass, XPT, Karl Dawson (EFTMR), ATIH®, and Satguru Babaji in India. Brian’s approach is inspired by the late Bruce Lee: "Absorb what is useful, discard what is not, add what is uniquely your own."
Brian’s mission is to foster individual growth and help people unlock their highest potential.
BREATHWORK BACKGROUND: Breathwork Masterclass, Wim Hof Method, Oxygen Advantage, Breath Mastery (Rebirthing Breathwork), XPT Performance.
OTHER MODALITIES: Emotional Freedom Technique (Karl Dawson), Matrix Reimprinting (Karl Dawson), Meditation, Mysticism, ATIH, Brazilian Jiu-Jitsu.
Teaching at Beyond Breath retreat in Thailand
Introducing breathwork to the masses at Hong Kong's largest wellness festival - IRIS
Brian led the annual YPO Pacific Rim chapter retreat in 2024
Teaching as part of Jame's Nestor's Breath Retreat team in Costa Rica 2023
Brian leading a men's group with good friend Sanjay at James Nestor's Breath Retreat 2024
Brian was invited to lead Tatler's Generation T summit 2023 through a breathwork workshop
Lululemon Hong Kong influencer seminar - I was invited to lead these KOLs through a breathwork seminar.
Guiding a Tibetan meditation at James Nestor's Breath Retreat 2024
Workshop for Lululemon Hong Kong at Rosewood
Wim Hof Method seminar in Hong Kong 2017
Teaching at James Nestor's Breath Retreat 2023
Brian with Wim Hof during instructor training in Australia between 2016 - 2017
Brian teaching breathwork intensives at PURE Yoga in Hong Kong 2018
Tatler's Generation T Summit 2023
Teaching at James Nestor's Breath Retreat 2024
Lululemon Hong Kong Ambassador photoshoot
Brian and Sanjay leading a breathwork for performance workshop at James Nestor's Breath Retreat 2024
Lululemon breathwork workshop
Leading a session at James Nestor's Breath Retreat 2023
Breath is life
Wim Hof Method workshop Hong Kong 2017
Wim Hof Method instructor training 2016-2017
Lululemon Hong Kong breathwork workshop
Leading breathwork at Hong Kong largest wellness festival 2018
Cold immersion workshop at Rosewood Hong Kong
Guiding at the James Nestor Breath Retreat 2024